Loading

30000+

Satisfied Customers

150+

Spares & Service center across India

40+

Types of buckets

250+

Experienced Engineers

1000

Employees

  • At BULL Innovation is a way of life where quality is first priority.
  • Bull belongs to 54 year old AV group which has diversified companies employing more than 2000 people.
  • Bull is the Indian leader in loaders and backhoes in its class and segment.
  • More than 30,000 Bull products are running across the globe.
  • Bull has been Recognised by the Ministry of Science and Technology as an in-house R&D company.
  • BULL runs on mist modern systems like SAP and CRM
  • Backed by an extensive sales and service network with more than 100 resident service engineers across the world.
  • Largest selling tractor attachment manufacturer in India.
  • Bull has two world-class manufacturing plants with state of the art manufacturing facilities.
  • The construction equipment plant has a capacity of 3000 vehicles per annum.
  • World Wide sales and service network of 600 plus dealers and 7 branch offices across India.
  • Bull is innovation driven organisation with strong R&D team and holds many patents to its credit.

About
the management

AV.Varadharajan

AV. Varadharajan

Group Founder &Chairman

AV. Varadharajan started his first company in 1962 after his Bachelor of Engineering from PSG college of technology in 1959.

V. Parthiban

V. Parthiban

Bull Founder& Managing Director

Parthiban is the Founder and Managing Director of BULL. He hails from a family of industrialists and possess more than 25 years of Industrial experience. He holds many patents to his credit. By his continuous hard work and team driving capability, has made BULL - TA division as No 1 tractor attachments in India. He is also striving hard to position BULL as one of the top player in the Earth Moving Vehicle Manufacturing industry in the world.

Ponnudurai

Ponnudurai

Technical Director

V. Ponnudurai is an inventor and holds many patents to his credit and is actively involved in R&D of products.

Rajiv Talwar

Rajiv Talwar

Chief Operating officer

Rajiv Talwar operates in the capacity of COO and drives the business. He has wide experience in various organisations including Yamaha, Mahindra, General motors.

Gurminder Singh Malik

Gurminder Singh Malik

President - International Business & Strategy

Associated with company for more than 10 years and spear headed sales of Tractor Attachments to the leadership position. He has worked with Escorts, Mahindra and lately as SVP-sales and marketing with Sonalika group before his re-association with BULL as President- International Business & Strategy

Ramamoorthy.V

Ramamoorthy.V

Associate Vice President, Plant - 2 Operations

Ramamoorthy is responsible for the CE Plant operations. He is associated with BULL right from the date of inception and was previously working with OPEL, a sister concern of BULL. A very dynamic, enthusiastic person and drives the operations team with his innovative ideas. He joined BULL as an Engineer and has moved up as AVP – Operations in manufacturing earth moving vehicles.

Sathiamurthi.R

Sathiamurthi.R

Senior General Manager, R&D

Sathiamurthi heads the R&D team of CE division. He joined Bull in the late 90’s and associated with the organization for the past 12 years. He has played a major role in the development of R&D process of BULL. He is more passionate to work in multi body dynamics and is energetically engaged in product development and testing.

Jayakanna.S

Jayakanna.S

Senior General Manager, R&D

Jayakanna is heading the Drive and Hydraulic department since 2003 in BULL. A mechanical engineering graduate with 23years of experience in product design and development. He is a subject matter specialist in Drivetrain and Hydraulics and also holds a patents in hydraulics.

Ravichandran.K

Ravichandran.K

Senior General Manager, Accounts & Finance

Ravichandran is responsible for the Accounts & Finance department. He has 30 years of wide experience and is associated with BULL since 2006. A graduate in Commerce and has completed CA during the year 1986. He is a subject matter expert in Accounting, Finance Process, Direct and Indirect taxation.

BULL Philosophy

Bull philosophy reflects the culture of Bull machines. The same is the mantra and ritual for every Bull employee and we are bound by it.

  • Low aim is a crime.
  • I believe in myself.
  • Quality is the first priority.
  • I believe in innovations.
  • I believe that every problem has a solution.
  • I believe in god and for everything else i demand data.
  • I am hungry for knowledge
  • I believe that knowledge is hiding in problems
  • I enjoy challenging and solving the problems.
  • I believe in simplifying the complexities.
  • I break barriers and rules to attain objectives.
  • I am customer centric and objective driven.
  • I plan and execute with sense of urgency.
  • I take responsibility because i am a leader.
  • I am ready to change anything, except for our honesty and integrity.
  • I am self disciplined and consistent.
  • I trust my team and believe in team work
  • I am time conscious and cost conscious.
  • I believe that i can impact the world
  • I believe in rca - capa which are our way of our life.
  • Undying positive energy is what i breath.
  • The word can't is removed from our vocabulary.

BULL TEMPLE

Bull temple represents the foundation , structure and the core values of the company.

BULL TEMPLE

Milestone

2015
Most Powerful machine in India among its Category Bull
HD 100 Backhoe loader machine was launched.
2013
Bull HD 76 Backhoe loader machine was
launched in International Exhibition Excon 2013
2012
Harvester technology transferred to an
Indian multinational company
2011
World’s first Bull Smart - 60Hp hydrodynamic driven Backhoe
loader was launched in International Exhibition Excon 2011
2010
Second state of the Art plant constructed
with 3000 vehicle per annum capacity.
2009
First Backhoe loader
prototype tested
2008
Tie up with world leader
in tractor market
2006
“Bull Smart”Backhoe loader project was kick
started and the design work started.
2004
Recognised as in house R&D by ministry of
science and technology and continuing.
2003
Mahindra markets the products and
sells in name of - Bull Mahindra
2001
Became the Indian Leader in its
segment of tractor attachments.
1998
Manufactures tractor attached
Backhoe loader/dozers.
1997
BULL machines pvt.ltd starts its operation for
manufacturing tractor attached loaders.

1962

Mother company foundry was founded.

Infrastructure

Bull infrastructure is truly world class

Quality Assurance

At Bull quality is the first and overriding priority with strong quality systems driven on SAP and maintains standards similar to car manufacturing industry.

Bull has excellent team dedicated to quality

The company is ISO certified company 9001 & 2008

R&D

At Bull, R&D forms the core of all the departments. Our success comes from the indomitable strength of our R&D team. We have dedicated R&D engineers working towards surpassing customer expectations from across the globe.

In 2004 our company was recognized as an in-house R&D company by the Ministry of Science and Technology, Government of India.

Our Prestigious customers

Services Complains

At BULL we always treat "CUSTOMER FIRST". Our customer care service team comprises 135 people always ready to support the customers across the globe. Register Now

Ready to Get Started?

Need help with a solution or your industry? Fill out our form and have our experts contact you. Send Enquiry